Strapless wedding gowns have dominated the market as the top choice for brides for the last decade. But that’s changing.
Thanks to the royal wedding and red carpet trends that cover the shoulders, sleeves are making a comeback.
And this surge in modesty is apparently inspiring a wave of nostalgia.
Demure bridal looks with lace, ivory and soft blush hues are easier to find and most hearken back to bygone eras when bridal was more sweet than sexy. No 1980s bride shoulder pads and voluminous sleeves, but early 1940s bridal with slim sheer sleeves and a higher neckline draped over a bodice.
Even the sleeveless gowns have a hint of 1920s- and ’30s-era glamour. Hair styles are following suit. Textured faux bobs, soft waves, romantic updos and fairytale braid details complement wistful looks better than sleek, immobile buns.
Add hair jewels, a tiara or flowers to complete your vintage bridal look.
Debbie Welcher of Chatfields Bridal Boutique in Valley Park said that most of her gowns are shipped out of state because she specializes in modest gowns (typically for women seeking a more covered look for religious or conservative preferences). At one time, modesty had the same unsavory connotation as comfort footwear, but thanks to red carpet looks, including the youthful Taylor Swift’s preference of wearing sleeves, more women see the beauty in modesty.
Honestly, the difference in a modest gown and a strapless dress equates to less than a yard of fabric in most cases, but it can make all the difference.
Welcher’s Epoch Collection includes 28 gowns that she describes as vintage-inspired and playful. And lately, Welcher said that the line is appealing to modern brides seeking a look that’s less revealing. And often a vintage aesthetic can be less costly.
St. Louis author Bobette Kyle of “Dream Wedding on a Dime: 7 Secrets for the Budget-Savvy Bride” noted that renting an antique car instead of a limo is a great way to save money and enhance your style. The same goes for heirloom rings: You might have one in your family available for the asking. Having it cleaned or set with a new diamond could save you enough for a down payment on a house. Otherwise, couples can shop an auction or inquire at a shop like Elleard Heffern Fine Jewelers, which carries a limited quantity of unique antique items.
And we would be remiss if we didn’t mention that nostalgia isn’t for everyone, so couples need to be on the same page. A contemporary bride who dreams of elaborate beading and a plunging neck might not be so pleased with a previously owned Art Deco ring set in platinum. Trips down memory lane, much like your life ahead, have to be mutually agreed upon.
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