The campaign’s website shared the Art of Being is planning to offer a full service atelier of specialized craftsmen and women creating unique garments and accessories under Elizabeth’s guidance. The new brand intends to retain total control over the entire creative process and the manufacturing of all products ensuring the highest quality at all times.
It was revealed that Emanuel has made one-off designs for high-profile clients in the recent years, but this is the first time she has a business proposal in place. She stated, “The problem has been putting a team together. There have been various investors along the way, but they’ve always insisted on putting in their own team – people with no fashion credibility.”
She also noted that she chose the crowdfunding method after being inspired by other high-profile projects, including Kevin McCloud’s campaign, which raised £1.9M last year for his sustainable Hab Housing. The famous designer has hired Andrew Marshall, who has 25 years of experience working with brands such as Montblanc and Gucci as her chief executive. She approached Marshall through LinkedIn earlier this year. They are joined on the board by other fashion design experts, including Guy Tritton (Chairman), Matthew Richards and Charles Buchan.
Emanuel has dubbed her collection as “distinctive contemporary glamour” along with an “eclectic mix of romance and allure.”
QueenieAustralia formal dresses melbourne
没有评论:
发表评论